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Weekly briefings
Product Briefing – 26th January, 2023
Microsoft’s earnings, a new way to send internal updates, how to plan features asynchronously and how Spotify does product discovery
Product Briefing – 19th January, 2023
Revolut’s new cultural makeover, a new writing tool from DeepL, alternative business models for product teams and why Netflix’s data-driven obsession is bad for viewers
Product Briefing – 12th January, 2023
Instagram ditches Shops, Apple’s new synthetic audio voices, how to design permissions in SaaS products and the hidden costs of API-driven business models
Product Briefing – 5th January, 2023
Netflix’s ad-funded flop, Shopify starts the year with a controversial company-wide ban, a new tool for user research and webhooks explained for PMs
Product Briefing – 15th December, 2022
Google Sheets gets ML superpowers, a new app for focusing your workday, how to write tasks for usability testing, Instagram’s new notes feature.
Product Briefing – 8th December, 2022
A tool for hybrid meetings, Slack’s CEO departs, a potential replacement for Google Analytics and microservices explained for product managers
All articles
Product Roadmaps – an Essential Guide
Let's talk about product roadmaps What is a product roadmap? A Product Roadmap is a device which allows product managers and product teams to communicate the direction, vision and priorities of their product. The roadmap is a living, breathing, dynamic tool which...
Writing BDD Test Scenarios
How BDD scenarios can make your testing more human The difference between BDD and TDD BDD stands for behaviour driven development. TDD stands for test driven development. Both BDD and TDD refer to the methods of software development employed by your engineering team....
Backlog Grooming – An Essential Guide
How clean is your product backlog? 1. What is backlog grooming? Backlog grooming sessions are designed to help product teams improve development processes and ultimately assist the whole team in building better products. Backlog grooming is also known as sizing,...
How to Design Experiments for Your Product
Why changing button colors isn't enough Google Jedi Marissa Mayer allegedly tested multiple variations of the color blue until she found the perfect shade of blue to increase conversions at Google. This kind of experimentation may be reasonable when you have tens of...
How to Communicate with Engineers
Why communication with your engineering team is critical ‘We need to spend time refactoring the code for the next few weeks’, says the engineer. ‘Burn in hell’, says the product manager. Why communication with your engineering team is critical If you want to be a...
How to Master the Currency of Ideas
Become all powerful by mastering the art of ideas We create them, curate them, destroy them, idolise the people who generate them and cling onto our own as though they’re our children. To be known as the ‘ideas person’ is for some reason feels like the ultimate kudos...
Metrics that Matter to Product Managers
What are the metrics that matter to your product? As Product Managers, opening up Google Analytics and being confronted by the all options available can be a little daunting at first. But after a few tweaks here and there and a little trial error, we eventually get...
SQL Skills for Product Managers
How to get the data you need whenever you need it The power of data It’s painful, it’s brutal and it’s a little sadistic. But it’s wonderful. Data to product managers is like ammunition to an assassin; nothing gives us more pleasure than gently annihilating a loud,...
APIs Explained for Product Managers
APIs are confusing. Make sense of REST, GET, endpoints, headers and payloads once and for all as we explain the 10 key things to know about APIs.
The Product Manager’s Guide to Drawing on a Whiteboard
How to become the superhuman who can draw confidently on a whiteboard Are you terrified of whiteboards? Just the possibility that someone might hand you the pen in a meeting and say ‘go on then, draw it’, sends a shudder down many spines. A bunch of self-loathing...